Zoom sits in the Video Conferencing category. Most SMB accounts overpay by 40% to 70% on this one tool alone. Here's the realistic price, the common overspend traps, and the cheaper alternatives we recommend at Cancel Costs.
Zoom Business at A$22/seat/mo includes phone, recording, and SSO that most teams don't actually use. A 30-person company on Business pays A$660/mo when most could run on Pro at A$15/seat. Zoom AI Companion add-on is another A$10/seat/mo that gets enabled by default.
zoom.us links, zoomgov.com, _zm_*cookies
| Alternative | Monthly (A$) | Why it works |
|---|---|---|
| Google Meet | A$0 | Free with Google Workspace, sufficient for most meetings |
| Microsoft Teams | A$0 | Free with Microsoft 365, integrated calendar |
| Whereby | A$8 | Browser-based, no downloads, simpler for one-off meetings |
Zoom retention discounts at renewal are aggressive (30% to 50%) if you mention Google Meet or Microsoft Teams. Letter 3 (retention discount or I cancel) is the right tool. Also audit /account/billing for unused phone numbers.
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